Various design work created over the span of 5 years.

When a company starts the process of leaving their niched market and expanding their audience, social media play a large part in reaching out to new potential customers. My work was to elevate the current design, make it reusable and adaptable to all sorts of imagery.

The beginning of my career as a designer started with illustrations. I would open Illustrator and sit there for hours trying different types of illustrations I could do, from being used for printing and presentation decks, to emojis and overall user experience. Illustration is always a bonus superpower I bring with me as product designer.

As part of my work with marketing, I have worked with social media content and strategy. Above is a 40 page deck I created with all the research I created to boost Propelland’s social media presence. From competitor analysis and best practices, to design, photography and hashtags.

I have worked with print many times before. It became such a joy that I would constantly create prints for my family and friends. I also created a few prints for events and cover work for wrapping paper.

Undergrace is a personal project in apparel I worked on during lockdown. A positive way to spread biblical teachings in a settled urban way through fashion. I went on to sell over 100 t-shirts and jerseys and create an instagram page for it, but didn’t proceed with the project as I no longer had enough time to invest in it.